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Yardley, PA – December 13, 2018. Mountain Dew, a PepsiCo International brand, has launched a special edition 33cl package featuring fluorescent inks in the Middle East. Designed to attract consumer attention and boost sales in the hot summer season, the ultra-bright green color on the can accentuates the bold Mountain Dew logo and reinforces the brand’s image. The neon color...

Yardley, PA – November 20, 2018. In the last few weeks, ��ɫ���� Holdings, Inc. (NYSE: CCK) (��ɫ����) ( www.crowncork.com), has received several prestigious industry awards for innovations that help advance the global beverage can industry. The awards recognize ��ɫ���� technologies that create new opportunities to interact with consumers at the point of consumption, strengthen brand loyalty, provide differentiation at point...

Yardley, PA – November 13, 2018. ��ɫ���� Bevcan Europe & Middle East, a business unit of ��ɫ���� Holdings, Inc. (NYSE: CCK) (��ɫ����) ( www.crowncork.com), is debuting several decorative finishes at BrauBeviale 2018 (Hall 4, Stand 4-237) to help beverage brands enhance visual appeal and foster greater interaction with consumers. The finishes are an extension of ��ɫ����’s “Colourful World” technology portfolio...

This year, 74% of Americans will spend a total of $2.4 billion on Halloween decorations for their homes. To help all food and beverage manufacturers get in on the fun, ��ɫ���� offers a range of decorative techniques to dress up the packaging of products that consumers love. Imagine inks with phosphorescent pigments that glow in the dark, embossing and debossing...